Catch the Sports Professor during his regular weekly appearances:
CNN: Saturdays at 8:45a EST and Sundays at 7:40p EST
For more videos of the Sports Professor, check out FOXSports.com/horrow
Check out our videos from CNN.com Live here
Gatorade Drops Tiger Woods (WPEC - CBS)
February 27, 2010
As the Honda Classic kicks off, Gatorade becomes the third company to drop Tiger Woods as a sponsor. See what the Sports Professor thinks about the timing of Gatorade’s decision.
Sports Stars Who Sell (Bloomberg)
February 26, 2010
More on the marketability of Winter Olympians from the Sports Professor. Part of the Bloomberg BusinessWeek Power 100 series.
Stars Who May Profit From the Olympics (ESPN)
February 26, 2010
Which Winter Olympic athletes should expect to profit from participating in the games? The Sports Professor lists his top 10 from the Bloomberg BusinessWeek Power 100.
Tiger Woods: I Am So Sorry (CNN)
February 20, 2010
Tiger Woods’ press conference got mixed reviews from critics. See how the Sports Proessor graded Tiger’s performance.
Big Sports Weekend (CNN)
February 13, 2010
The Olympics Opening Ceremony, Daytona 500, and NBA All-Star Game make for an exciting, and profitable, sports weekend. See how much economic impact the Sports Professor expects these events to generate.
What You Won’t See During the Game (CNN)
February 07, 2010
Super Bowl commercials are a big business, generating more than $200M during the game. The Sports Professor talks about some of the tough decisions CBS execs faced.
Marketing Matchup (CNN)
February 06, 2010
Tomorrow is Super Bowl Sunday, and marketing giant Peyton Manning goes up against lightweight Drew Brees. See what the Sports Professor thinks about Drew Brees marketability if the Saints win the big game.
Super Bowl… Super Ads (CNN)
January 30, 2010
Live from the Rolex 24 Hours at Daytona, the Sports Professor discusses some of the Super Bowl’s more controversial commercials.